We searched Google Maps for "roofing contractor in Burlington, VT" and looked at the first 30 results. Here's what it takes to be near the top.
In Burlington, every roofer in the top 3 had at least 46 reviews. The median roofer on the list had 18. That's the gap to close.
3 of the top 3 had a rating of 4.8 or higher.
NOAA logged 8 hail reports in Vermont over the past year. After a storm, homeowners start searching for a roofer.
Run the same search for your business. It's free and takes ten seconds.